Programmatic Advertising Demystified
$9.98
Unravel the complexities of Programmatic Advertising in the book 'Programmatic Advertising Demystified'. This comprehensive guide explores the intricacies of automated ad buying and selling, shedding light on the algorithms and technologies that drive modern digital marketing strategies. Discover how advertisers leverage data and analytics to optimize campaign performance and reach target audiences effectively. Dive into the world of real-time bidding and audience segmentation to understand the mechanics behind programmatic ad placements. Explore the evolution of ad exchanges and demand-side platforms, and gain insights into the future trends shaping the advertising landscape. 'Programmatic Advertising Demystified' is a must-read for marketers looking to stay ahead in the dynamic world of online advertising.
Programmatic Advertising Demystified
$9.98
Unravel the complexities of Programmatic Advertising in the book 'Programmatic Advertising Demystified'. This comprehensive guide explores the intricacies of automated ad buying and selling, shedding light on the algorithms and technologies that drive modern digital marketing strategies. Discover how advertisers leverage data and analytics to optimize campaign performance and reach target audiences effectively. Dive into the world of real-time bidding and audience segmentation to understand the mechanics behind programmatic ad placements. Explore the evolution of ad exchanges and demand-side platforms, and gain insights into the future trends shaping the advertising landscape. 'Programmatic Advertising Demystified' is a must-read for marketers looking to stay ahead in the dynamic world of online advertising.
Unravel the complexities of Programmatic Advertising in the book 'Programmatic Advertising Demystified'. This comprehensive guide explores the intricacies of automated ad buying and selling, shedding light on the algorithms and technologies that drive modern digital marketing strategies. Discover how advertisers leverage data and analytics to optimize campaign performance and reach target audiences effectively. Dive into the world of real-time bidding and audience segmentation to understand the mechanics behind programmatic ad placements. Explore the evolution of ad exchanges and demand-side platforms, and gain insights into the future trends shaping the advertising landscape. 'Programmatic Advertising Demystified' is a must-read for marketers looking to stay ahead in the dynamic world of online advertising.Programmatic Advertising DemystifiedHello
Book Details
Format: Paperback
Publication Year: 2023
Language: English
Edition: First Edition
Publisher: PS Publishing
Topics Covered:
advertising
automation
digital
marketing
programmatic
Shipping & Return Policy
Shipping time:
USA & Canada: 3-6 days
UK & Europe: 2-4 days
Japan: 3-5 days
Australia: 2-6 days
Rest of the world: 5-14 days
Return Policy:
30 Days free return policy if item is the wrong item or damaged.
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