$8.98
Embark on a journey through the dynamic landscape of advertising with 'Cross-Media Advertising', a captivating exploration of the convergence of traditional and digital advertising platforms. This innovative book delves into the strategic fusion of print, broadcast, and digital media channels, unveiling the power of integrated advertising campaigns. Discover the art of storytelling across multiple media formats, engaging audiences through cohesive and compelling narratives. From brand consistency to audience targeting, this book offers a comprehensive roadmap for maximizing advertising impact across diverse media channels. 'Cross-Media Advertising' is a must-read for marketers seeking to harness the full potential of cross-platform advertising strategies.
$8.98
Embark on a journey through the dynamic landscape of advertising with 'Cross-Media Advertising', a captivating exploration of the convergence of traditional and digital advertising platforms. This innovative book delves into the strategic fusion of print, broadcast, and digital media channels, unveiling the power of integrated advertising campaigns. Discover the art of storytelling across multiple media formats, engaging audiences through cohesive and compelling narratives. From brand consistency to audience targeting, this book offers a comprehensive roadmap for maximizing advertising impact across diverse media channels. 'Cross-Media Advertising' is a must-read for marketers seeking to harness the full potential of cross-platform advertising strategies.
Embark on a journey through the dynamic landscape of advertising with 'Cross-Media Advertising', a captivating exploration of the convergence of traditional and digital advertising platforms. This innovative book delves into the strategic fusion of print, broadcast, and digital media channels, unveiling the power of integrated advertising campaigns. Discover the art of storytelling across multiple media formats, engaging audiences through cohesive and compelling narratives. From brand consistency to audience targeting, this book offers a comprehensive roadmap for maximizing advertising impact across diverse media channels. 'Cross-Media Advertising' is a must-read for marketers seeking to harness the full potential of cross-platform advertising strategies.Cross-Media AdvertisingHello
Format: Paperback
Publication Year: 2023
Language: English
Edition: First Edition
Publisher: PS Publishing
Topics Covered:
advertising
audience targeting
cross-media advertising
integrated campaigns
storytelling
Shipping time:
USA & Canada: 3-6 days
UK & Europe: 2-4 days
Japan: 3-5 days
Australia: 2-6 days
Rest of the world: 5-14 days
Return Policy:
30 Days free return policy if item is the wrong item or damaged.